Autumn '25

For Autumn ‘25, Jo Mercer presents Ascend, a collection that embraces the changing season with a modern, dynamic approach. Designed to evolve with you from cooler days to beyond, Ascend brings fresh energy to your wardrobe.

Shot on location at a contemporary architectural property on the Mornington Peninsula in Victoria, Ascend creates a powerful juxtaposition with the clean, sharp lines and concrete finishes of the house, reflecting a refined balance of strength and style.

The collection features rich tones of chocolate, deep burgundy, earthy neutrals, and animal prints. Crafted from luxurious suedes and soft leathers, each piece showcases sleek, purposeful details.

From bold statement boots to modern heels, the collection also offers casual yet refined options like sneakers and flats, ensuring versatility for every occasion, from day to night.

With every stitch and detail, Ascend celebrates craftsmanship, strength, and the power of fashion.